/* Site structure v3 (Nov 2026): the shared rules for /, /services and /solo.
   Tokens, type scale, kicker and band styles are the funnel-v2 homepage's,
   unchanged; only the new pieces (client line, ladder, digest frame, film
   poster) are new markup in the same vocabulary. */
:root{
  --ink:#202220; --paper:#F6F6F2; --oxblood:#6E2B3A; --oxblood-dark:#591F2D;
  --oxblood-on-dark:#C98D9B; --mist:#EAEBE3; --sage:#55604A; --stone:#80827A;
  --sage-on-dark:#AEBC9E; --stone-text:#64665E;
  --radius:14px; --shadow:0 8px 24px rgba(32,30,26,0.08); --hairline:rgba(128,130,122,0.32);
}
*{box-sizing:border-box}
html{scroll-padding-top:90px}
body{margin:0;background:var(--paper);color:var(--ink);font-family:'Inter','Helvetica Neue',Arial,sans-serif;font-size:17px;line-height:1.5;overflow-x:hidden}
a{color:var(--oxblood);text-decoration:none}a:hover{color:var(--oxblood-dark)}
.mono{font-family:'IBM Plex Mono',ui-monospace,'Courier New',monospace}
.wrap{max-width:1120px;margin:0 auto;padding:0 24px}
.narrow{max-width:820px;margin:0 auto;padding:0 24px}
.kicker{font-family:'IBM Plex Mono',ui-monospace,monospace;font-size:11px;letter-spacing:1.5px;text-transform:uppercase;color:var(--stone-text);text-align:center;margin:0}
.kicker.left{text-align:left}
h1,h2,h3{font-family:'Newsreader',Georgia,serif;font-weight:600;margin:0;text-wrap:balance}
.btn{display:inline-block;background:var(--oxblood);color:#fff;font-weight:600;font-size:16px;padding:16px 30px;border-radius:var(--radius);border:0;cursor:pointer}
.btn:hover{background:var(--oxblood-dark);color:#fff}
.btn-ghost{display:inline-block;border:1px solid var(--ink);color:var(--ink);font-weight:500;font-size:16px;padding:15px 28px;border-radius:var(--radius)}
.btn-ghost:hover{color:var(--ink);background:var(--mist)}
.textlink{font-weight:600;font-size:15.5px}

/* ---- header: the homepage's ---- */
header.top{display:flex;align-items:center;justify-content:space-between;padding:20px 32px;border-bottom:1px solid var(--hairline);position:sticky;top:0;z-index:60;background:rgba(246,246,242,0.9);backdrop-filter:blur(10px)}
.wordmark{font-family:'Newsreader',Georgia,serif;font-weight:600;font-size:22px;color:var(--ink)}
.wordmark b{color:var(--oxblood);font-weight:600}
header.top .wordmark{display:flex;align-items:center;gap:12px}
header.top .wordmark img{width:34px;height:34px;border-radius:50%;object-fit:cover}
.navlinks{display:flex;align-items:center;gap:32px}
.navlinks a{font-size:14.5px;font-weight:500;color:var(--ink)}
.navlinks .btn{padding:11px 20px;font-size:14.5px;color:#fff}

/* ---- hero ---- */
.hero{padding:88px 24px 40px;text-align:center}
.badge{display:inline-flex;align-items:center;gap:9px;background:var(--mist);border-radius:999px;padding:9px 18px;margin-bottom:26px}
.dot{width:7px;height:7px;border-radius:50%;background:var(--sage);flex:none}
.badge span:last-child{font-family:'IBM Plex Mono',monospace;font-size:11px;letter-spacing:1.5px;text-transform:uppercase;color:var(--sage)}
.hero h1{font-size:clamp(44px,6.4vw,92px);line-height:1.0;letter-spacing:-0.02em;max-width:17ch;margin:0 auto}
.hero h1 b{color:var(--oxblood);font-weight:600}
.hero .sub{font-size:19px;max-width:60ch;margin:26px auto 0}
.cta-row{display:flex;gap:14px;justify-content:center;flex-wrap:wrap;margin-top:30px}

/* ---- the product frame ---- */
.frame{border-radius:var(--radius);overflow:hidden;box-shadow:var(--shadow);border:1px solid var(--hairline);background:var(--paper)}
.chrome{background:var(--ink);padding:13px 20px;display:flex;align-items:center;gap:16px}
.dots{display:flex;gap:6px}
.dots i{width:10px;height:10px;border-radius:50%;background:var(--stone);display:block}
.crumb{font-family:'IBM Plex Mono',monospace;font-size:11px;letter-spacing:1px;color:var(--oxblood-on-dark)}

/* FilmFrame: a 16:9 poster until the film exists (see the page's note) */
.film{max-width:960px;margin:40px auto 0}
.film .stage{position:relative;aspect-ratio:16/9;background:#2A2C29;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:22px;padding:24px;text-align:center}
.film .play{width:64px;height:64px;border-radius:50%;border:1px solid rgba(246,246,242,.45);display:grid;place-items:center}
.film .play i{display:block;width:0;height:0;border-style:solid;border-width:10px 0 10px 17px;border-color:transparent transparent transparent var(--paper);margin-left:4px}
.film .stage p{font-family:'Newsreader',Georgia,serif;font-size:clamp(19px,2.4vw,28px);font-weight:500;line-height:1.3;color:var(--paper);max-width:28ch;margin:0}
.film video{display:block;width:100%;aspect-ratio:16/9;background:#2A2C29}

.statpills{display:flex;gap:10px;flex-wrap:wrap;justify-content:center;margin:28px auto 0;max-width:960px}
.pill{font-family:'IBM Plex Mono',monospace;font-size:11.5px;background:var(--mist);border-radius:10px;padding:9px 15px}
.band-mist .pill{background:var(--paper)}
.pills{display:flex;gap:10px;flex-wrap:wrap;justify-content:center;margin-top:24px}

/* ---- ClientLine: one row of text wordmarks, same markup on / and /services ---- */
.clientline{padding:30px 24px 72px;text-align:center}
.cl-names{list-style:none;margin:16px auto 0;padding:0;max-width:1000px;display:inline-flex;flex-wrap:wrap;justify-content:center;row-gap:4px}
.cl-names li{font-family:'Newsreader',Georgia,serif;font-weight:600;font-size:22px;line-height:1.5;color:var(--stone);white-space:nowrap}
/* the dot hangs off the end of each name, so a wrap can never start a line with
   one; /redesign/v3.js hides the one left dangling at each line end */
.cl-names li:not(:last-child)::after{content:"·";margin:0 14px}
.cl-names li.cl-end::after{visibility:hidden}

/* ---- bands ---- */
.band{padding:96px 0}
.band-mist{background:var(--mist)}
.band h2{font-size:clamp(32px,3.6vw,46px);line-height:1.1;letter-spacing:-0.01em;text-align:center;margin:20px auto 0;max-width:24ch}
.band .intro{color:var(--stone-text);max-width:62ch;margin:20px auto 0;text-align:center}
.closer{font-family:'Newsreader',Georgia,serif;font-size:22px;font-weight:600;color:var(--sage);text-align:center;margin:36px auto 0;max-width:34ch}

/* cards: paper fill, hairline border, mono kicker, serif title, stone body */
.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:44px}
.card{background:var(--paper);border:1px solid var(--hairline);border-radius:var(--radius);padding:28px 26px 26px;min-width:0}
.band-paper .card{background:#fff}
.card h3{font-size:22px;line-height:1.22;margin:12px 0 10px}
.card p{font-size:15.5px;line-height:1.55;color:var(--stone-text);margin:0}

/* ---- the offer card ---- */
.offer{background:var(--ink);border-radius:var(--radius);padding:38px 40px;box-shadow:var(--shadow);color:var(--paper)}
.offer .eyebrow{font-family:'IBM Plex Mono',monospace;font-size:11px;letter-spacing:1.5px;text-transform:uppercase;color:var(--oxblood-on-dark)}
.offer .cost{margin-top:22px;padding-top:20px;border-top:1px solid #3B3D38}
.offer .cost .eyebrow{display:block;margin-bottom:8px}
.offer .cost p{font-size:15px;line-height:1.55;color:rgba(246,246,242,.9);margin:0}
.price{display:flex;align-items:baseline;flex-wrap:wrap;gap:6px 14px;margin-top:20px}
.price .big{font-family:'Newsreader',Georgia,serif;font-size:56px;font-weight:600;line-height:1}
.price .small{font-family:'Newsreader',Georgia,serif;font-size:22px;font-weight:500;color:var(--oxblood-on-dark)}
.offer .copy{font-size:15.5px;line-height:1.55;color:#D9DAD3;margin:16px 0 0}
.ticks{margin:18px 0 0;padding:0;list-style:none;display:flex;flex-direction:column;gap:10px}
.ticks li{display:flex;gap:12px;font-size:15.5px;line-height:1.5}
.ticks li::before{content:"✓";color:var(--sage-on-dark);font-weight:600}
.offer .btn{margin-top:24px}
.offer .micro{font-family:'IBM Plex Mono',monospace;font-size:11px;letter-spacing:0.8px;color:#A3A59C;line-height:1.7;margin-top:14px}
.offer .soft{display:inline-block;margin-top:14px;font-size:14.5px;font-weight:500;color:var(--oxblood-on-dark)}
.offer .soft:hover{color:var(--paper)}

/* ---- Q&A ---- */
.faq{max-width:760px;margin:26px auto 0}
.faq-item{padding:22px 0;border-bottom:1px solid var(--hairline)}
.faq-item:last-child{border-bottom:0}
.faq-item h3{font-size:22px;margin:0 0 8px}
.faq-item p{font-size:15.5px;line-height:1.55;color:var(--stone-text);margin:0}
.faq-item.who{display:flex;gap:26px;align-items:flex-start}
.faq-item.who img{width:120px;height:120px;border-radius:50%;object-fit:cover;flex:none}
.faq-item.who a{display:inline-block;margin-top:10px}

/* ---- close (ink) + footer ---- */
.close{background:var(--ink);color:var(--paper);padding:104px 0 0}
.close-inner{max-width:860px;margin:0 auto;padding:0 24px 88px;text-align:center}
.close h2{font-size:clamp(34px,4.4vw,54px);line-height:1.08;color:var(--paper);text-align:center;max-width:22ch;margin:0 auto}
.close h2 b{color:var(--oxblood-on-dark);font-weight:600}
.close .sub{color:#A3A59C;font-size:18px;max-width:52ch;margin:20px auto 0}
.close .act{display:flex;align-items:center;justify-content:center;gap:14px 24px;flex-wrap:wrap;margin-top:28px}
.close .mail{color:var(--oxblood-on-dark);font-size:15px;user-select:all}
footer{border-top:1px solid #3B3D38}
.foot{max-width:1120px;margin:0 auto;padding:26px 24px 30px;display:flex;justify-content:space-between;align-items:center;gap:14px 24px;flex-wrap:wrap}
.foot .wordmark{font-size:18px;color:var(--paper)}
.foot .wordmark b{color:var(--oxblood-on-dark)}
.foot .co{font-family:'IBM Plex Mono',monospace;font-size:10.5px;letter-spacing:0.8px;color:#A3A59C}
.footlinks{display:flex;flex-wrap:wrap;gap:6px 18px;font-size:13.5px}
.footlinks a{color:#B9BBB1}
.footlinks a:hover{color:var(--paper)}

@media (max-width:860px){
  .cards{grid-template-columns:1fr}
}
@media (max-width:720px){
  header.top{padding:16px 20px}
  .navlinks a:not(.btn){display:none}
  .hero{padding:56px 16px 28px}
  .wrap,.narrow,.close-inner{padding-left:20px;padding-right:20px}
  .band{padding:64px 0}
  .clientline{padding:22px 16px 56px}
  .cl-names li{font-size:17px}
  .cl-names li:not(:last-child)::after{margin:0 10px}
  .offer{padding:28px 22px}
  .price .big{font-size:46px}
  .faq-item.who{flex-direction:column;align-items:center;text-align:center}
}
